Marketing Pilgrim

The founders of Infegy have used their Social Radar, a social analytics and research platform, to take a look at brands in 2009. They call their report the Top 50 Social Brands of 2009—but I’m not convinced.

On their blog, Infegy says the Social Radar

analyze[d] millions of blog posts, news feeds, forums, social networks and Twitter posts to aggregate a list of the words and brands mentioned most frequently on the Web during all of 2008 and 2009. The list measures the number of unique individuals or sources that posted content about each brand during 2009 rather than the overall number of mentions, which would be more heavily influenced by big fans who post frequently about a specific brand.

Google must know something that we don’t. Why else would they be SO open in their new move toward transparency as to allow for extensions on Chrome that, gulp, block the very lifeblood of their money printing operation? Well, considering the market share that Chrome currently has (around 40 million users) and the mindset of someone likely to use (or even know about) this extension the thought of this kind of ‘allowance’ is probably bigger than the reality.

The New York Times reports

In a manifesto-like e-mail message sent last month to all Google employees, Jonathan Rosenberg, a senior vice president for product management, told them to commit to greater transparency and open industry standards. Rather than hoard knowledge to exploit it, he wrote in “The Meaning of Open,” share it and watch Google and the entire Internet prosper.

It looks like Twitter is gearing up for a big year as they announce several (as in around 10) new hires to start the new year. While official numbers of total employees are tough to come by (last I saw put it in the range of 150 but I will not stand by the accuracy of that number) it is obvious that Twitter is looking to have a big year. Let’s call it Twitter’s “Year of Revenue”. That’s usually what we talk about when it comes to the service anyway right?

Louis Gray tells about these hires and specifically of one that is very strategic. Anytime Twitter brings on a former Google lawyer then you know they are up to something.

From Pearls Before Swine by Stephan Pastis January 3, 2010.

Well, hopefully no one out there is this bad off but one never knows. Here’s to a good 2010 to all regardless of what happens with da Google.

I have to admit that I spend way to much time at this site. Some may think that I have some sick, twisted obsession with complete losers. But I like to think that it’s my way of appreciating humanity’s potential, by witnessing their lack of success. You see, whenever we fail, we are given a golden opportunity to then rebound and succeed. The clip above is from a great movie called, “Meet the Robinsons”. In this movie a young inventor finds encouragement to follow his dreams by learning how to learn from his failures.