Comments on: 29% of Companies Have a Social Media Policy

By: Only 29% Of Companies Have A Social Media Policy: Is Your Company At Risk?

Only 29% Of Companies Have A Social Media Policy: Is Your Company At Risk? — Fri, 19 Feb 2010 06:54:18 +0000

[...] only 29% of companies have a Social Media Policy, so I thought it would be good to put together a list of resources that [...]

By: Only 29% Of Companies Have A Social Media Policy: Is Your Company At Risk « Jeffbullas’s Blog

Mon, 15 Feb 2010 13:13:26 +0000

[...] only 29% of companies have a Social Media Policy, so I thought it would be good to put together a list of resources that [...]

By: 5 Social Media Policy Resources For Companies « Jeffbullas’s Blog

5 Social Media Policy Resources For Companies « Jeffbullas’s Blog — Mon, 15 Feb 2010 13:02:28 +0000

[...] I deal with are grappling with its implications and how to use it in a postive way. Currently only 29% of companies have a Social Media Policy, so I thought it would be good to put together a list of resources that [...]

By: Kyle Webs

Kyle Webs — Fri, 05 Feb 2010 22:33:34 +0000

eh, that’s not a large number….but there’s a lot of businesses that think it’s not worth it, or that that it won’t help them. so I’m not too surprised.
.-= Kyle Webs´s last blog ..PETA’s letter to Zac Brown Band =-.

By: karen snyder

karen snyder — Fri, 05 Feb 2010 20:46:33 +0000

The social media policy should exist for the purpose of protecting employees from themselves. Why let an employee find out (too late) what they should not have posted on their personal blog or Twitter account? It also protects the company from liability, somewhat. .-= karen snyder´s last blog .."Do Social Media" = "Collect Underpants" =-.

By: Vodafone (well @vodafoneUK ) go way beyond the social media #prfail with homo/beaver tweet | Contently Managed - Digital PR, Social Media, Traditional PR Solutions and Strategy

Fri, 05 Feb 2010 17:58:51 +0000

[...] what if a company doesn’t have a social media use policy in place – I can wager that if only 22% of US companies have a social media policy then the figure is even smaller in the UK and elsewhere. A lawyer could argue that there’s no [...]

By: Rob

Rob — Fri, 05 Feb 2010 08:53:38 +0000

A full written policy does make sense, but with the social media environment being so dynamic, it might prove tough to keep on top of changes.

By: Adi

Adi — Fri, 05 Feb 2010 07:19:51 +0000

I must say it does sadden me that so much of this debate around social media policies revolves around the fear of social media being damaging. In all the debates I’ve read, not once did anyone mention the fear of NOT engaging on social media. Fear of inertia should be just as front and centre as the fear of using it and getting it wrong.

It’s almost like banning telephones at work because people so often use telephones for social purposes. Companies should be engraining good practice in its employees rather than getting all dictatorial and assuming that they’re looking for any chance to loaf off.

By: Mark Aaron Murnahan

Mark Aaron Murnahan — Thu, 04 Feb 2010 23:22:49 +0000

It is pretty hard to discipline an employee for doing something that was not against the rules. If it is not written, it is not against the rules. Of course, you cannot cover everything. I doubt that many companies have a written policy about bringing your rooster to work, but when it comes to social media, the likelihood of incident is much greater. .-= Mark Aaron Murnahan´s last blog ..5 Common Reasons Blogs Fail =-.

By: Drew Carls

Drew Carls — Thu, 04 Feb 2010 20:13:26 +0000

Certainly need to have a written policy. I’m working on our draft as we speak. Good timing!

By: Heidi Strom Moon

Heidi Strom Moon — Thu, 04 Feb 2010 19:54:01 +0000

Great post. I totally agree that companies should have a written set of social media guidelines, whether they're a more liberal organization that encourages its use, or one that is more restrictive. It's really part of a company's overall corporate communications structure. In fact, I wrote about this topic for my agency's blog last year: http://bit.ly/Y23la .-= Heidi Strom Moon´s last blog ..Is it Groundhog Day for Your Web Site? =-.

By: Darren O'Rourk

Darren O'Rourk — Thu, 04 Feb 2010 19:51:13 +0000

I think without a doubt that companies should have some sort of written policy about social media usage during and after work. With so many uses for the various social media platforms, it would be a shame to hinder an employee from using these outlets. However, no one will be aware of any limits or boundaries unless something is in writing.

Without rules, employees are living in a world of grey. And in this world, you will only be hurting your company and brand in the long run if you don’t make the rules set in stone.