Posted February 5, 2010 10:10 am by with 3 comments

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Online reputation management isn’t always about big corporate brands. In fact, half of my book Radically Transparent is dedicated to building and managing personal reputations.

Just in case you’re not convinced that you need to worry about your personal reputation online, you might want to check out the interview I did with WCCO Radio:

Listen to the Radio Interview

In it I discuss three important themes:

  1. How your social networking profiles can hurt your career and job hunting.
  2. How debt collectors are tracking people down via social networks.
  3. How scammers and thieves are praying on the naive.

If you’re not an audio person, the same advice was recently published on Yahoo Finance via an interview I did with

Drop a comment with any case studies or other risks you can think of. Thanks!

  • Pingback: 3 riflessioni sui social network: la reputazione è un affare da difendere | ciaoblog()

  • Jayson

    Personal online reputation is certainly a big deal. We’ve turned down partners in projects based on things we were able to dig up. I think they were hoping we were naive.

    I could also see investors looking at your online rep before making an investment – similar to career and job problems. That said, your online rep might be your biggest asset with an investor.

    .-= Jayson´s last undefined ..If you register your site for free at =-.

  • Digitivity @ The Digital Life & Tools Blog

    Putting business-related information on sharing sites is smart.

    Putting your whole life on display is stupid and risky.
    .-= Digitivity @ The Digital Life & Tools Blog´s last blog ..Dreamhost Problems Status RSS =-.