Comments on: 80% of Online Influence Comes from 16% of Users (But Facebook’s the Big Winner) http://www.marketingpilgrim.com/2010/04/80-of-online-influence-comes-from-16-of-users-but-facebooks-the-big-winner.html Wed, 22 May 2013 14:15:00 -0400 hourly 1 http://wordpress.org/?v=3.5.1 By: Courtney http://www.marketingpilgrim.com/2010/04/80-of-online-influence-comes-from-16-of-users-but-facebooks-the-big-winner.html#comment-114318 Courtney Wed, 21 Apr 2010 18:46:42 +0000 http://www.marketingpilgrim.com/?p=17499#comment-114318 Great article, Jordan. You bring up some a great question about where the heck can you find these influencers? Traackr actually does exactly that – finds influencers crucial to your campaign. It identifies them through an advanced algorithm that searches the web. It can be as broad as, say, general iPhone app influencers, or as niche as restaurant review iPhone app influencers. Either way, you are guaranteed to get the most influential and relevant individuals within the space you are trying to reach.

You can find more details here: http://traackr.com.

]]> By: Ben Sinclair http://www.marketingpilgrim.com/2010/04/80-of-online-influence-comes-from-16-of-users-but-facebooks-the-big-winner.html#comment-114297 Ben Sinclair Wed, 21 Apr 2010 02:52:02 +0000 http://www.marketingpilgrim.com/?p=17499#comment-114297 Great article! That’s a very true stat. We’ve done some marketing on Facebook in the past and found similar results when it came to promoting our products and services through fan pages. Looking through our fans profiles gave some interesting results :)

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