Posted April 13, 2010 9:32 am by with 4 comments

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Not since Rocky came back to beat Ivan Drago in Rocky IV have we seen a comeback akin to the one being made by paid search.

According to SearchIgnite, U.S. paid search spend increased a whopping 11% in Q1 of 2010 from Q1 of 2009–“whopping” by recessionary standards!  In addition, we can actually celebrate a flat quarter, with paid search dipping just 0.5%, which is remarkable when you consider that there’s normally a drop after the holiday blitz.

It was a mixed bag for Microsoft’s Bing. Year-on-year, the search engine grew by 21.6%, but gave up 7.1% over the past quarter due to a heavy reliance on the retail industry.



    i think Yahoo and Bing will see revenue increase in Q2 from pharma industry. Since Google changed their policy regarding pharma category most of the advertisers have jumped over to Yahoo and Bing.

  • MAG

    Whoa! Didn’t realize that Bing grew by over 21% this past year
    .-= MAG´s last blog ..Why some don’t accept plastic — but should reconsider =-.

  • Wynne

    That’s huge news. I applaud any gains made by Bing to peg-level with google. The more competition the better.
    .-= Wynne´s last blog ..Why Bother Integrating Social Media for Your Business? =-.

  • computer repair miami pro

    I would never expect such a growth. That’s something.