Quite simply? You never know what you’re going to get with Yahoo these days.

Yesterday, the search engine web portal tried to jump on the Google interface redesign with a pitiful attempt to point out all the cool features it has in common with the new design. Unfortunately, Yahoo gave up on search when it handed the keys over to Microsoft, so no one really cares what it does in search anymore.

Then today, Yahoo launches a new ad blitz–aimed at distancing itself from the blandness of Google. Really, Yahoo? Either you’re in the game or not. As the famous Yoda once said: “Do, or do not, there is no try!”

Anyway, back to the new ad campaign. Apparently Yahoo plans to spend boatloads of cash on promoting its new slogan: “Your favorite stuff all in one place. Make Yahoo your home page.”

Well, maybe this signals the beginning of the end. Maybe this is the sign of the end times. Maybe, just maybe, there is a chance that things like losing deals happen for Google just like, gulp, the rest of the business world.

Despite big wins in the past year like the city of Los Angeles moving to Google Apps for e-mail and more it appears that Google is not just gonna steamroll their way into enterprise accounts normally reserved for Microsoft.

Mashable reports

The University of California – Davis has stopped using Gmail for its 30,000-member staff and faculty body. The university was trying Gmail for faculty and staff with plans to roll out service to the entire campus. But school officials say this email system isn’t secure or private enough to meet their standards.

It’s no secret: Google’s been working toward selling eBooks for over a year (with their intentions public since BEA last May). And now it looks like they’re almost there, according to the Wall Street Journal. The search giant could enter the battle against Amazon, Apple, et al., in late June or July.

Despite rumors to the contrary, Google isn’t looking to fight the Kindle, however (or yet?). Although they partnered with the makers of the COOL-ER e-reader in September, Google plans to offer a bookstore that’s platform-independent, the WSJ reports. But no proprietary devices isn’t the only departure from the Amazon/Kindle model:

Google says users will be able to buy digital copies of books they discover through its book-search service. It will also allow book retailers—even independent shops—to sell Google Editions on their own sites, giving partners the bulk of the revenue.

All the cool kids have apps these days, and Google Analytics doesn’t want to be the last to the party. Yesterday at the eMetrics Summit (and on the Google Analytics blog), Google announced several additions to its Analytics offerings, including better integration with AdWords and a Google Analytics App Gallery.

The App Gallery premieres with almost 40 apps, targeting everything from phone call tracking, to widgets, to enhanced reporting tools. Google’s examples include “tools like Excellent Analytics, which lets you work with your Analytics data in an Excel spreadsheet, and the Analyticator for WordPress, which automatically implements Google Analytics across your entire WordPress site.”

Expanding Google Analytics and its features, of course, can be a great way to enhance the offerings, and maybe make it more competitive with paid packages.