I’m not going to add any context to this quote from a Google employee–it would totally ruin the buzz you’ll feel for the rest of the day!
I can assure you that the last thing we want is for the business who hires the best SEO to win a better slot. But, the SEOs are, unfortunately, pretty good at what they do, and so sometimes they out smart us.
And that, my friend, is something you should send to the next prospective client that asks, “can you really figure out Google’s algorithm?”
P.S. If you want context, head here.