Today, Twitter announced that they’re getting a make-over and it’s a doozy. It’s a big step toward making Twitter more than just an information handler. It’s a step toward making it a Facebook-ish time sucker and that’s good for all of us.
The new Twitter page will now work as two separate columns. The left side will be the feed you’re used to, but the right side will be a pop-out that expands on the tweet you’ve clicked on. This change was needed for one big reason — the fact that you’ll be able to watch videos and see photos without leaving the site.
From next week(ish) on, when one of your friends tweets a photo of his lunch you’ll be able to see it without clicking over to TwitPic. And that can’t miss viral video? It’s going to show up right there next to the tweet. Sweet.
All of this is going to work because Twitter is partnering with Dailybooth, DeviantArt, Etsy, Flickr, Justin.TV, Kickstarter, Kiva, Photozou, Plixi, Twitgoo, TwitPic, Twitvid, USTREAM, Vimeo, Yfrog, and YouTube. So, it’s not like this new service is going to put any of them out of business. In fact, it’s going to make Yfrog and pals even more popular.
In Facebook style, you’ll see a list of who else on your friends list has retweeted an item so you can make sure no one gets left out. Related content will also be displayed, including replies, maps and more bio info.
If you want to learn more about the new look, you can’t, because right now there isn’t more to tell. There is a video, but it’s nothing but a self-congratulatory, oddly pastoral trip through Twitter land that ends with a shot of the new site. You can find it here.
It’s a big step for the little information engine and I imagine this is just the beginning.
What do you think of Twitter’s new makeover?