Marketing Pilgrim's "M & A" Channel

Sponsor Marketing Pilgrim's M & A Channel today! Get in front of some of the most influential readers in the Internet and social media marketing industry. Contact us today!

Today’s Deal: Google Buys Groupon for $2.5B?




I think someone at Google might have had a little too much spiked apple cider over Thanksgiving, because rumors are heating up that the search giant just acquired online coupon service Groupon for $2.5 billion!

According to VatorNews…

Google has just purchased Groupon for $2.5 billion, according to an unnamed insider who spoke with VatorNews.  Neither Google nor Groupon could be reached for comment to confirm the report, but Vator’s source is reliable and the report falls in line with the recent string of Groupon acquisition rumors.

If that is true, then Groupon might just be a bigger acquisition than the monstrous purchase of YouTube back in 2006. Not only is the purchase price about $1B more, but unlike YouTube at the time, Groupon is said to be raking in as much as $50 million a month!

With such a whopping price tag, Google should have enough of an investment to turn Groupon into a massive part of our daily lives. It’s that price tag that might just prevent Groupon from becoming another Dodgeball.

The big questions is: did they get a discount on the price with a coupon? ;-)

  • http://www.billyye.com Billy

    $2.5 billion to buy a large targeted email list?

  • http://www.wilsonartplasticlaminate.net James

    I have heard a lot of disappointing news from Google lately!

  • http://www.LocalInternetMarketingToronto.com Vedran

    People do search for coupons. There are over 2.2 MM searches for “printable coupons” every month, 450,000 for “online coupons” and then hundreds of thousands other searches for coupons.
    20.4 MM monthly searches for “coupon” but most of these people refine their search afterwards. Anyway, there is great potential for Google to get their money back. They could have paid less.