Posted December 14, 2010 2:04 pm by with 3 comments

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One of the cool features about Trackur’s social media monitoring is our InfluenceRank scoring system. For every web site, blog, or Twitter user, we’ve always shown you just how influential they are–with a simple score out of 100.

With news sites and blogs, we provided further analysis with screenshots, traffic details, backlink numbers and more. Today, we’ve added a similar dashboard for Twitter users influence.

As you can see, we have all the info you need to make a quickly decide if this person is someone that is exerting an influence on your brand.

The Trackur dashboard includes:

  • InfluenceRank score out of 100. As with our InfluenceRank for web sites, the higher the number, the more influence they have! For this score we’ve partnered with Klout–the leader in tracking Twitter influencers. Click on the Klout logo  in the dash and you’ll be taken to their site for even more insights on the Twitter profile.
  • Avatar and profile information. Who are they? What do they look like?
  • How many followers? How many are they following? How vocal are they?
  • Klout is also providing us details of the topics they are most influential. So, if you are tracking the keyword “iPhone” and you see they are influential in “Mobile” you’d probably want to sit up and take notice.
  • Lastly, we have the comments box. This is where you can keep private notes of any contact or notes about the user.

How do you find the new Twitter influence metrics? Easy…

We’re not standing still, either! Look for many new features in the New Year as we strive to ensure Trackur remains a social media monitoring dashboard that is cheaper, faster, and more accurate than any other!

Not using Trackur? Get you free social media monitoring dashboard today!

  • Andy, are you just using Klout’s Twitter measurement for Twitter influence, or are you also doing your own analysis? Follower count is one of the most easily gamed values. Have you considered tracking mention counts, or even more meaningful the number of distinct mentioners for each user? I use that to filter tweets for quality, and find it is a good measurement of influence. Get in touch if you ever want to discuss Twitter influence.

    • It’s a mixture of stuff. 🙂

      I agree, follower count is easily gamed.

  • This looks like a really handy tool to have. Don’t know why I haven’t heard about it before. Currently going to stick with the free version which is extremely limited and possibly in future if I’m feeling frivolous I may go for one of the paid packages.

    Thanks for the heads up