There are people who think internet users are solitary souls who communicate virtually in order to prevent having actual human contact. But according to the most recent study from the Pew Internet and American Life Project, internet users are much more likely to be involved in community, political and religious groups.
Says the study:
80% of internet users participate in groups, compared with 56% of non-internet users. And social media users are even more likely to be active: 82% of social network users and 85% of Twitter users are group participants.
The majority of group members who used the internet said that the internet was an important communication tool, it helped them draw attention to their issues and aided them in connecting to other groups.
Around 50% of respondents said the internet was useful for raising money, organizing activities and recruiting new members.
Kristen Purcell, the research director at Pew Internet and co-author of the report said that respondents were proud of their accomplishments and that they were excited about the impact their actions had on society. As you can see by the chart below, 53% of respondents felt that the internet played a major part in getting a government official elected.
When it comes to social media, Facebook reigns supreme for group communication. Twitter only got 12% of the vote but 74% said they use texting to keep in contact with members.
The survey also found that internet users tended to be more active within their group with a significant difference in the number of people who attend meetings, donate money and volunteer their time.
If you’d like more information on this subject, you can read the full report by visiting “The Social Side of the Internet” at the Pew American Life Project website.