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LinkedIn Hits the 100 Million Mark

posted on March 22, 2011


LinkedIn, the social media network for professionals, has reached the 100 million mark. That’s 100 million members, from 200 countries with an additional one million members (on average) joining every week.

What do you think about that? I think, who knew? LinkedIn has been the little engine that could, quietly chugging away while cousins Facebook and Twitter make all the noise. Why is that? And is that a good thing?

While you ponder those questions, here are some bullet points from LinkedIn:

The largest sectors on LinkedIn are Service, Finance and High Tech

They have:

  • 6 million+ sales professionals
  • 4 million+ engineers
  • 4 million+ IT professionals
  • 2.5 million+ finance professionals
  • 1.4 million+ accounting professionals
  • 1.4 million+ creative folks (Hey, I’m one of those.)

They also made a nifty graphic for the visual learners:

Wait? Elvis tribute artists and Martini Whisperer? Proof that it takes all kinds not only to make a world, but to make a social media site.

All kidding aside, LinkedIn is an excellent resource for professional networking and they’ve been working hard to make the site more user-friendly and valuable. If you haven’t checked it out lately, check it out today and become one of the hard working 100 million.


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  • http://23ca.wordpress.com Clay Forsberg

    Cynthia, I’d be interested in hearing your thoughts on whether LinkedIn hitting 100 million really means anything. I see the groups I’m a member of get substantially larger, yet less discussion takes place. What I see is more self promotion and especially more recruiters. It’s caused me to shut off my email alerts concerning all but one group I’m in.

    It doesn’t seem to matter what discussions are brought up, and by whoever … there’s nothing but dead air. The only things that get a rise are specialized requests for help on a industry specific technical problem. My experience on Twitter is much more fulfilling, especially from a cerebral perspective. More and more I see LinkedIn as nothing but a big data base with limited search capabilities. I have a hard time even calling them a social media site anymore.

    I wish it was more interactive, and of more use professionally (aside from finding a job). But unfortunately I see the trend continuing the other way instead.

  • http://thesocialmediajungle.blogspot.com Emma

    Are there any facts on how many users that have both LinkedIn and Facebook profiles? Do people usually choose between them?

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