On the same day that Google has announced it is rolling out it’s version of the Facebook Like button called +1, the FTC has given its ‘ruling’ on another social endeavor by Google.

You remember Buzz right? The thing that sits in your inbox and attracts followers from parts unknown and relationships unknown? Back when it was introduced there was quite a stir caused because Google thought it correct to simply put everyone’s e-mail lists out to the general public to share. Hey why not? We’re in the Age of Openness, right? Well, the reaction was swift and it caught the attention of the FTC and it was just one year ago to the day that we reported on the FTC’s interest in Google’s privacy practices which led to a reversal of practice by Google.

Jack Dorsey is back at Twitter and he is there for a very specific reason. The reason is to get the service firmly planted in the mainstream. He wants Twitter to work for the average Joe. Right now, there is plenty of debate as to how it works for anyone. The original users have seen it go from a cool hideout to a busy and noisy town square. Marketers are trying to figure out how to peddle their wares without looking like peddlers. While social media gurus and experts pat each other on the virtual back 24/7 for any variety of reasons.

Dorsey sees where he needs to go. In a report from the Wall Street Journal he says