You know how people are always saying, “I wish there was a way to view only ads without that pesky content getting in the way?”
Okay, no one says that, but you have to admit that advertising is sometimes the most interesting and creative thing on the page. Not here at Marketing Pilgrim, certainly, but other places. That’s why Apple has released the new iAd Gallery App.
With the iAd Gallery App, you can scroll through a list of engaging iAds and watch them do their stuff. Because everyone deserves credit, the agency responsible for the ad is listed when you tap, along with a short paragraph explaining the ad function.
They also offer a neato browse wheel so you can flip through ads like a wheel of fortune. It doesn’t do anything different than the side scrolling version, but it sure looks cooler.
All kidding aside, the new iAd Gallery is an excellent source of inspiration and not just for those planning an iAd of their own. Spend a little time browsing through the graphics and testing the functionality of the different ads and I’ll bet it will spark something you can use in your own campaigns.
If nothing else, it’s not a bad way to pass the time while you’re stuck on hold.
Best ad on the app so far? The Geico Wheel of Wisdom. What’s your favorite?
Thanks to USAToday for the tip.