eMarketer reports on a survey conducted the firm White Horse that shows more people know about location based services but aren’t necessarily using them.
At least according to this study, it appears as if Facebook Places has jumped ahead of all other services. Maybe this could be a case of all ships rising with a rising tide but I suspect that most people won’t be interested in managing multiple apps. The breakout below is interesting as it claims Google’s Latitude has more acceptance than foursquare. Interesting.
So what is it Pilgrims on this fine Monday morning? Do you use location services like Foursquare and Facebook Places? Maybe an even more interesting question is how many of you turn to Google Latitude for your “here’s where I am every second of every day” needs?
In the end, are privacy concerns truly a concern for you? If not then are there any concerns at all or is that for everyone else to worry about?