Archive for July, 2011

By on July 28, 2011

Great New Internet Marketing Jobs Listed on Marketing Pilgrim’s Job Board

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Are you currently grinding through another week at a job that you know is not for you? Are you looking for your next great job opportunity?

Are you a company looking for the perfect person to fill your Internet and social media marketing job needs?

We can help. We list great new job opportunities daily from around the world (including virtual positions) for our readers, which we feel are among the industry’s best and brightest, to take full advantage of.

As an employer, it only costs $27 / listing / per month to reach this great talent pool.

So what are yo waiting for? Take a look at some of the great Internet marketing job opportunities we are listing today!

Senior SEO Specialist – The Search Guru – Virtual

By on July 28, 2011

Google’s Adwords Express Looks to Boost The SMB Search Advertiser

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Earlier this week Google announced their Adwords Express for businesses which is the resurrection or reincarnation of what used to be known as Google Boost. The long and short of it is that the program is designed for the folks who are intimidated by full blown paid search campaigns (which in the SMB space are plenty) but are looking to get into the game.

The following video from Google, while admittedly dry, explains the program. We have included another video take on the service from Google which is a bit more fun as well.

Now for the fun, and more expensive, telling of the Adwords Express story.

Continue Reading…

By on July 28, 2011

Speed Matters Enough to Google To Have You Pay For It

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The SEO community has been discussing just how important page load speeds are for their sites especially in relation to Google. While the following news from Google doesn’t say just how important it is as a ranking factor, it does show that Google finds it important enough to develop a service offering around it called Page Speed service.

TechCrunch reports

Page Speed Service is the latest tool in Google’s arsenal to help speed up the web. This service is also their most ambitious yet. When you sign up and point your site’s DNS entry to Google, they’ll enable the tool which will fetch your content from your servers, rewrite your webpages, and serve them up from Google’s own servers around the world. Yes, you read all of that correctly.

By on July 27, 2011

Almost Three Quarters of Online Adults Visit Video-Sharing Sites

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When was the last time you watched a video on YouTube or other video-sharing site? If you said, “yesterday,” then you’re in line with 28% of internet users. 71% of online adults said they have visited a video-sharing site at some point and that includes an equal number of men and women.

These new numbers from the Pew Research Center’s Internet and American Life Project, show that video-sharing site usage is growing, to the tune of a 38 point increase since they first studied the beast back in 2006.

The study shows usage across the board from 18 to over 65, all levels of education and income but on a typical day, the majority player is 18-29, non-white, in an urban or suburban setting. Rural users, however, have shown the biggest growth in the past year, which is probably due to increased internet access, including mobile phone access.

By on July 27, 2011

Daily Facebook Posting Increases Reach

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On Facebook, brands are like short people in the center seat at a stadium during a rock concert. Even if they jump up and down or wear a moose hat on their heads, they might not get noticed. There is simply too much input going on in all directions, so unless a fan is looking their way, their clever messaging sign will probably go unread.

But according to a new white paper from comScore, continual jumping is important because it increases your chance of being seen by 2.5% per day.

The reason behind this is two fold. First, it is noted that Facebook users spend more time reading their newsfeed than doing anything else on the site. Only 27%, but it beats apps which shows up at only 10%. That means that more people are seeing brand messages on their own feed than they are on brand fan pages.

By on July 27, 2011

SEOmoz’s Open Site Explorer Gets An Upgrade

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Today SEOmoz, one of the leading providers of search marketing information from thought leadership to the tools of the Internet marketing trade, announced an update to their Open Site Explorer tool which was introduced in January of 2010. The upgrade was announced at MozCon 2011. The tool has been upgraded with a dramatically expanded page index as well as a push to uncover search’s holy grail: qualified links.

SEOmoz co-founder and CEO, Rand Fishkin, just returned from Sao Paulo where he was a speaker at Expon and he took a few minutes to discuss with us the Open Site Explorer upgrade, his views on the Internet marketing industry as a whole and even handed out some kudos to others in the industry who are moving the needle forward.