Tomorrow is November 1, and that means that if you aren’t already hawking your holiday wares, you’re late. But don’t worry. MarketLive just published their 2011 Holiday Shopper Survey and it’s loaded with information that will help online retailers see black this holiday season.
83% of those surveyed said they were planning to buy at least some of their gifts online. This is a small rise over last year. One in four said they plan to do most of their shopping online.
Even if they aren’t buying, consumers are using the internet to research products. 61% said they’d use their computers and mobile devices to get the lay of the land before plunking down their hard-earned cash.