You know that old joke about using my MasterCard to pay my Visa? Well, Facebook’s new Twitter link is kind of like that.
Sometime in the last two weeks, Facebook threw the switch to allow a link between Facebook profiles and Twitter. Hook up your accounts and all of your public Facebook posts will automatically push to your Twitter followers as well.
Previously, this option was available only to Pages but now anyone can do it. Simply visit: http://www.facebook.com/twitter/ and walk through the steps.
But before you click that link – think.
Right now, all of my Twitter updates post to my Facebook thanks to an easy check-box in my Twitter profile. If I turn on the Facebook to Twitter link, will it then repost all of my Twitter messages back to Twitter? What a mess that would be.
Before deciding to flip the switch yourself, think about where you post most often. If you’re more of a Facebook user, than set the connection from there to Twitter and turn it off the other way around.
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The next question is, do you want the same messages posted on both social media networks? Do you have an overlap of followers? Is your Twitter more business, your Facebook more personal? Do you tend to write lengthy posts on Facebook or post a lot of photos? Those aren’t going to translate well to Twitter.
My point here is just because there’s an option, doesn’t mean it’s the best option for you.
And speaking of options, a company called Foundry is hard at work on a gadget that converts social media notifications into smells. Put Olly on your desk and enjoy the fresh scent of vanilla every time you get a DM on Twitter. Sweet.