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Google Further Personalizes Your Map Experience



It’s a full time job just keeping up with and understanding the reason behind all the changes that Google makes regularly. The latest is and addition to maps that allows you to see the places you have reviewed on a map along with some Google suggestions. The more I read about these changes the more I realize just how little I go out (don’t feel sorry for me because I actually like it that way).

But as with any marketing update in the online space, how I use it doesn’t matter a bit. In a post from the Google Lat Long blog comes an explanation of this newest maps feature.

Since the My Places tab was released earlier this summer, you’ve been able to view all the places you’ve rated in one manageable list. This list is now being used to personalize your view of Google Maps, enabling you to visualize all the various places you’ve visited, loved, loathed, and might want to check out right on the map.

Starting today, business labels for locations you’ve rated with Google Places will be highlighted on the map with your corresponding rating beneath it. Additional places that our system thinks you might enjoy visiting — either to eat, shop, or more — will be highlighted as well. These personalized recommendations are based on the places and ratings you’ve already shared.

his could be good for the “out and about” set. My question is, how many places does the average person go out to eat at and do they actually forget whether they rated it as being good bad or indifferent? And do they just wander about and look for recommendations to something else in the vicinity?

Anyway, it doesn’t matter how I see this. It’s how the target market does that counts. Are you one of the targets for this kind of map functionality?