LivingSocial Makes a Big Deal About Black Friday
Every day, LivingSocial offers heavily discounted prices on local restaurants, event tickets and services. On Black Friday, they’re doing away with the zip code, to present a list of national deals that they hope will make the holidays merrier for both their customers and their marketing partners.
Among the LivingSocial Black Friday deals are $25 for $50 worth of accessories at Verizon, $10 for $20 at OfficeMax, and Hearst magazine subscriptions for only $5.
Keeping in the holiday spirit, they’re also offering matching donations for Toys for Tots and Sketchers will donate a pair of shoes to charity for every one of their $20 for $40 vouchers sold.
On Cyber Monday, LivingSocial is sticking with the online theme, offering national deals on top internet sites. $25 for $50 at Bluefly.com, $20 for $40 at Red Envelope, and my favorite $10 for $20 worth of Skype credit.
Though consumers can buy these vouchers to give as gifts, many will buy them as a way of stretching their gift giving budget. Need a gift for two teen girls? One Bluefly voucher will get them each a bottle of Britney Spears cologne. Sadly, there aren’t enough LivingSocial vouchers on the planet to bring that Bluefly $2,316 Jimmy Choo handbag into my price range.
Santa, baby, where are you when I need you?