Oh yes I can already hear the champagne bottles popping! Happy new year! 2012 is going to be an amazing year! Have you made your resolutions yet? If one of them is to be a better marketer then I have a secret strategy in store that is sure to get you started on the right foot!
Some define marketing as a process which creates wealth. So if you want to get better at marketing then you need to get better at creating wealth. I am a big believer that practice makes perfect so how about start creating some wealth right now for an organization that needs it? No I am not talking about SEO or social media. I am not talking about PPC or conversion optimization.
The fastest and most dependable way to create wealth in 2012 is to donate to a non-profit or charity. When you give your time, money, and resources to a non-profit you are creating wealth for them. They then are better able to enrich the world, and thus expand “humanity’s wealth”.
Donating to a nonprofit makes you a better marketer because you get to see a how much potential your skills and resources have to change the world. Donating to a nonprofit makes you a better marketer because it gives you a perspective that doesn’t normally fit within commercial endeavors. Donating to a nonprofit makes you a better marketer because it makes you a better human being.
Its important to pick a nonprofit that you care about to spend your time and money with, but, here are a few of my favorites!