Did you know that Google is…gasp…manipulating its search results for its own benefit? No, really. Apparently, Google+ is being forced down our throats and poor, helpless companies such as Facebook and Twitter are worried YOU are not getting the best results. They’re rallying a movement not seen since Google started adding paid ads to its search results!
I’m telling you! Facebook avatars and Twitter profiles are going to be changed over this! This is an outrage, one that even Hitler’s coming out of retirement to comment on (NSFW, btw).
But, here’s the thing. This is just the same ol’, same ol’ for Google. It changes its algorithm ALL THE FREAKING TIME! It’s what search engines do. Despite what you may think, Google is not in the business to make you happy. It’s in the business to make money. Period. Oh sure, there was once a mission statement drawn up that suggested “evil” should be abolished from the web, but that was before private jets, stock options, and Wall Street.
Unlike SOPA, which arguably would have affected just about every business on the web, Google’s “Search Plus Your World” is not some piece of legislation that impacts the future of the web. No, it’s the policy of one search engine–hell bent on ramming its craptastic social network down our throats.
If you don’t like it, do something about it. Your blog post, tweet, or Facebook rant don’t count, because, quite frankly, you don’t count. At least, not on your own. Changing your Twitter picture to include “Boycott Google+” not only doesn’t count, but should result in you requiring an IQ test.
If you want Google+ out of your search engine results. CHANGE YOUR SEARCH ENGINE!
That will get Google’s attention. Nothing else. Less users, equals less searches, equals less Adwords clicks, equals less revenue. If you want to change Google, get its attention where it matters—its pocket book.
So please, the next time you complain about how bad Google’s search results have become, don’t just whine, do something. I hear Bing would be delighted to have you.
I’m open to counter-points in the comments, but play nice!