Ads on Your TV, Your Phone and Now Your Glasses?
The New York Times says that the day is nearly here thanks to secret augmented reality glasses created in a Google lab.
First of all, let’s take a moment to digest the concept that Google has a secret lab. I imagine it to be like the Batcave, buried deep within a hillside in Mountain View, California.
Now imagine these Google scientists (I’m picturing brainy Oompa Loompas) working on all kinds of futuristic gadgets that they’ve seen in spy and scifi movies.
The data-display glasses comes out of both genres. Alien hunter, Gwen Cooper of Torchwood has a pair of contact lens that allow her to read messages typed in by a remote computer. Hopefully, the messages you get on your new Google Glasses won’t be as dramatic.
The Times says the glasses will most likely be used to feed entertainment and helpful information to the wearer. They could offer walking directions (please, no driving directions), data about a landmark, clips from a movie playing at a nearby theater and, of course, ads.
Just when I was getting used to giving the waitress my cell phone in order to use a coupon. . .
Obviously, the displays are designed to deliver information without impeding eyesight, but the experts say they’re not for 24/7 use.
What this means is that in the near future, not only will we have people walking down the street seemingly talking to themselves, but now they’ll be hopping over and dodging objects only they can see.
This could be very amusing.