Google+ Circles Added to Google Voice



The blurring of the lines between what is one Google product vs. another is picking up speed.

Yesterday Google announced in one of the most sparse blog posts you will find regarding the introduction of a new feature, that your Circle habit can now be moved over to Google Voice.

To help make it even easier for you to organize your contacts, today we’re adding Google+ Circles to Google Voice. Circles give you more control over how you manage your callers; for example, calls from your “Creepers” circle can be sent straight to Voicemail, only your “College Buddies” circle will hear you rap your voicemail greeting, or you can set your “Family” circle to only ring your mobile phone.

I don’t know a lot of people who throughly entrust their lives to Google products but the more one does the easier it is getting to see integration across platforms. Always at the center it seems is Google+. Sometimes it feels like Google+ is less of a social outlet and more of a rallying point for Google’s push toward product unity.

Will it ever be as seemless as Apple’s experience seems to be? Probably not but then again you can’t do many of the things in Apple’s world with pure Apple products like you can in Google (Google Docs being a prime example as well as Google Voice).

In fact, the more Google integrates across its many products and services the less I see it competing with an Apple like company and being more of a head to head battle with Facebook. Either way it is getting more and more interesting as each company grows and evolves.

Have you taken sides in this matter? Is it even necessary?