Remember the days when we looked to Google as a leading innovator in the online space? We still do to some degree but there is a crowded field of competitors that has been beating Google to the punch in many areas. As a result, the search giant is starting to come off as a “me too!” player as of late with Google+ being the biggest example.
Of course, anything developed to help push the Google+ experience to the world will carry the ring of “me too!” as well. The latest rumblings are that Google is developing a third party commenting platform that would compete against Facebook. This is an interesting development to us here at Marketing Pilgrim since we just moved to the Facebook platform ourselves.