Now, for a bit of a surprise. Hulu which has a lot less viewers manages to serve more video ads than Google’s properties. Mind you, the definition of the kind of ad being measured is a bit limited as “video ads include streaming-video advertising only and do not include other types of video monetization such as overlays,branded players, matching banner ads, etc“. It’s still interesting to look at though so here you go.
The news about video and mobile for marketers is coming fast and furious these days. Are you in position to take advantage of it?