Then there is the reality of said content marketing. Suddenly the pretty words become a millstone around your neck when you have the realization that all the writing and creation is time consuming and not so easy. Oh and why did you have to be so bold about engagement? A little less Red Bull maybe?
Well, never fear there are folks out there who have done this stuff and are willing to share. This infographic from BlueGlass pulls on their wide experience as well as that of the folks at Copyblogger. Let’s just say you will be hard pressed to find more experience in this area.
So click through to see the entire infographic and get busy with that content marketing effort to build the elusive engaged audience!