Marketing Pilgrim's "Research" Channel

Sponsor Marketing Pilgrim's Research Channel today! Get in front of some of the most influential readers in the Internet and social media marketing industry. Contact us today!

YouTube Bumps Up to Fourth in Traffic as of May 2012




In May of 2012, more people than ever were active online and they even increased the amount of time they spent there.

New monthly numbers from Nielsen show that approximately 212 million Americans went online in the lusty month, up from 210 million in April.

Average time on site also rose from 28:56:40 to 29:07:48.

The top five sites all saw an increase in traffic, but YouTube’s increase was big enough to bump it up to fourth place over MSN/WindowsLive/Bing.

Here’s how it all turned out:

At the bottom of the chart, Amazon gained traffic but lost its place to Wikipedia, which rose to the eighth spot. The other surprise is Ask, knocking Apple out of the tenth spot.

As for time on site, Facebook is still the reigning champ in spite of a small average loss.

How did your website do last month? Better, worse, or about the same?