Nielsen Reports Internet Leads Global Ad Growth
This should not surprise many but the Internet is leading the way in advertising growth based on the Nielsen ‘s Global Advertising Trends, Q1 2012 report.
Here’s the full picture (literally)
If you live outside of North America or Europe growth is pretty robust. In the two aforementioned regions, not so much. Also note that in some areas the Internet is not the prime area of growth.
Are you experiencing the ad world the same way these statistics report?