Apple Leaves YouTube App Out of iOS 6, Puts More Distance Between Themselves and Google

Apple and Google appear to be liking each other less and less these days.

It was just recently that Apple announced it was replacing Google Maps with a ‘homemade’ product in its iOS 6 product due in September.

Now The Verge reports that the YouTube app found in other version of iOS will not be there either this time around. It won’t be excluded but you’ll have to work a little to get it.

Apple obviously did away with Google Maps in iOS 6, but another of the web giant’s biggest properties won’t be available as a default option, either. 9to5Mac noticed that the latest beta version of iOS 6 no longer includes the long-standard YouTube app, and Apple just told us that its license to include YouTube in iOS had expired. If you’re a heavy YouTube user, fear not — Apple also confirmed that YouTube will work in Safari and also noted that Google is making a new YouTube app that will be available in the App Store.

Lucky and NBC Try Out Personalized, Multi-Store Shopping Pages

With the holiday shopping season rapidly approaching, two online powerhouses are looking into new ways to grab hold of online shoppers.

Lucky Magazine, from Condé Nast is about to launch a new personal shopper website with an interesting twist. According to the New York Times, the site will feature fashions and accessories from all the top retailers, but shoppers won’t have to leave the site in order to buy.

Instead of clicking through to Macy’s to buy a blouse and Barney’s to buy the skirt, the new Lucky site will allow shoppers to put all their items into one basket. You know, kind of like that other giant online retailer, but in this case, it’s the small size that matters.

The Love Hate Relationship Between Facebook and the World

Last night, I watched Ryan Seacrest review the popularity of the American swim team by comparing their Facebook followers and comments. Even though I spent much of my day involved in social media, this still struck me as odd; several minutes of every broadcast, completely devoted to Facebook and Twitter. It’s unheard of, but you can bet it will continue to expand to news broadcasts of every kind as we move forward. Just imagine how it’s going to play into upcoming elections. . .

But social media isn’t one big love-in. Many people take to it with resigned acceptance. Steve Olenski of Forbes magazine knows this all too well. He conducted a very unscientific study into our thoughts on social media and came up with a very creative infograph detailing our love / hate relationship with the phenomena.

Are Yahoo Local Search Changes Already the Influence of Mayer?

If you are a local marketer and have tried to get your business location verified in any of the three major search engines you know that each have their pitfalls.

Google has made the switch to Google+ Local which has thrown everyone into a local Internet marketing tizzy as of late although there is some hope for change.

Bing is well, Bing. They have their processes and their quirks but no one is ever quite sure just how many people are seeing listings or are actually using Bing. It has the most silent combined 30% of search share one can imagine.

Should Facebook Comments Be Viewed As Advertisements?

One of the great things about Facebook is the fact that a brand can have an active community that is constantly commenting on how much it loves (or the flip side is hates) the brand and why. It’s the idea that Facebook is a community and a place where people can express themselves as they see fit.

Well, that is changing at least down under. The Sydney Morning Herlad reports (hat tip to WebProNews)

A landmark ruling that Facebook is an advertising medium – and not just a way to communicate – will force companies to vet comments posted by the public to ensure they are not sexist, racist or factually inaccurate.

In a move that could change the nature of the social networking site forever, companies could be fined or publicly shamed for the comments that appear on their Facebook ”brand” pages.

Can Marketers Win By Going Rogue? WhatTedSaid Meets MLB

Derek Jeter gets a sex change. The Miami Marlins are hosting Free Pitbull Night and the San Diego Padres would like to encourage all handicapped fans to stay home.

Sounds like an all sports version of SNL’s Weekend Update. There, it would be funny. But on the official Major League Baseball Facebook Pages, not so much.

Yesterday, these kinds of posts appeared on a half a dozen official MLB Pages and fans assumed it was the work of a hacker with a grudge against baseball. Turns out the posts were loaded by an authorized Page admin who went “rogue.”  The person in question wrote the posts as a joke and says they were never meant to appear in public. He also told Deadspin that the ones that went live weren’t even the “best” of the lot. Then he basically blamed MLB Advanced Media, saying, “Access to all 30 MLB teams’ Facebook pages is put in the hands of employees making less than living wage.”

Facebook Says 83 Million Accounts Are Fake. Anyone Surprised?

One of the downsides to being a public company is that it’s harder to keep company secrets, secret. This week, a Facebook public filing revealed that 8.7% or approximately 83.09 million accounts are fake.

What does Facebook consider a fake or false account?

Duplicates (4.9%)

Though it’s not allowed, many people have more than one account. Some do this, not for defrauding purposes, but to keep parts of their lives separate. Many avid Facebook gamers create additional accounts so they can friend themselves inside games in order to get bonuses and advance the game. (A problem that would be solved if Facebook would stop forcing in-game friending.)

Misclassified (2.4%)

These are profiles that should be pages such as businesses, organizations, pets, or inanimate objects. (Ode to a Chair!)