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Bing Claims Its Search Results Preferred 2 to 1 Over Google

Did you participate in the ‘Bing It On‘ challenge?

If you did, what kind of results did you get? For me it was no different than usual, Google won but apparently I was in the minority.

The Bing blog says

Additionally, of people who identified Google as their primary search engine, 33% said they would use Bing more often after taking the Challenge and 17% who found Bing more favorable after taking the side-by-side comparison said it revealed flaws in Google’s results.

Despite all of this Bing still admits that breaking the Google habit is a problem.

Of course, the “Google habit” is strong in many people and habits don’t change overnight.

Does this habit have a chance of being broken with the masses? Will Bing ever truly make the dent it needs to? Will it ever be cool to ‘Bing it‘?

  • http://www.consultancymarketing.co.uk Ian Smith

    This has all gone very quiet! The scenario at Google has opened the door for Bing to make some serious inroads into the hearts and minds of webmasters everywhere. And ……….. where is Bing?