In October 2012, 183 million U.S. Internet users watched more than 37 billion online content videos, while video ad views reached nearly 11 billion. (comScore) YouTube was responsible for a large portion of those views, but not all of them. Online video is growing all across the internet and on mobile and it can be a money-maker for small business.
On one side, business’ can bring in new customers with informative videos and increase brand awareness. Then there’s the business of video – earning money from ads and becoming a YouTube star.
I know that getting started with video can be intimidating, so I talked went to Jay Miletsky, CEO of MyPod Studios for some advice. MyPod is a portal that aggregates quality video under content categories with each brand getting its own “Pod.” No piano playing cats and grandpop falling off the skateboard. They feature only videos you can use.