Normally I wouldn’t even bother with reports of bad Apple Maps directions at this point. The furor has died down and people either accept their maps or are using the Google Maps web version for mobile (which many see as a major step down from the native app).
But when you have a police department issue a warning against using Apple Maps based on the need to rescue several people as a result of being misled, well, you gotta share that, right?
Police in Victoria, Australia issued a warning to motorists this weekend regarding Apple Maps after several travelers became stranded in the Murray-Sunset National Park trying to reach the city of Mildura using Apple’s directions.
Local Police have been called to assist distressed motorists who have become stranded within the Murray-Sunset National Park after following directions on their Apple i-phone.
Tests on the mapping system by police confirm the mapping systems lists Mildura in the middle of the Murray Sunset National Park, approximately 70km away from the actual location of Mildura.
Police are extremely concerned as there is no water supply within the Park and temperatures can reach as high as 46 degrees, making this a potentially life threatening issue.
Some of the motorists located by police have been stranded for up to 24 hours without food or water and have walked long distances through dangerous terrain to get phone reception.
Oh boy, that’s not real good is it?
The upside is that none if those people died so Apple can be glad for that.
How has your Apple Maps experience been? Considering how pathetic the entire Google local ecosystem is (not the Maps themselves but the additional data that can make maps so valuable which is Google+ Local) Apple may have blown a true opportunity here to dent a stronghold of Google’s.