Onward, I say – to the Google 2012 year in review which they call Zeitgeist 2012 (presumably because it sounds so much cooler.)
In addition to a magnificent, inspiring video, they’ve also put together a website that slices and dices the most searched data of the past year in a variety of ways.
One option is the global map and timeline. Here you can browse the biggest events of the year by clicking on the associated time or place.
It’s nice to see the triumph of the London Olympics to counter the horror of the Aurora Shooting. Achievements in science, sports and a nod to pop culture.
You can also rearrange the information by country.
Globally, people wanted to know more about Whitney Houston, the iPad 3, Hurricane Sandy and #SOPA.
Here in the US, the elections made the grade along with Hunger Games, the Super Bowl and Justin Bieber.
My favorite list trend list is called “How to.” In 2012, the majority of searchers wanted to know how to love, how to rock, how to vote and how to hate. That last one is a little scary. San Francisco was the most searched city in the US, the pop group One Direction captured the most image searches and the most searched health issue was Hemorrhoid.
Under the “now they’re just making things up” category is the trending list of Endangered Species:
- Braken Bat Cave Meshweaver
- Hooded Crane
- Falcated Duck
- Costa Rican Variable Harlequin Toad
- Gooty Tarantula
Sounds like a list of Batman super villains. Look out, Robin! Falcated Duck is about to quack you up!
As for the Google Zeitgeist 2012 video, it actually brought me to tears. It’s a beautifully edited sequence of events covering not just the big stories, but small, emotional triumphs, too. There are a few unhappy moments in the film, but overall, it’s a positive look at man’s ability to go beyond average and literally reach for the stars.
Here is Google’s Zeitgeist 2012: Year in Review