The Wall Street Journal asked small business owners which social media sites they used most often and which had the most potential to be useful in the future.
As you can see, LinkedIn came out on top, not only as the most used but look at that potential score. They beat every other side, even Facebook, with a big stick.
But, as I’ve said many times before, results are results but how you interpret them can vary. In this case, I’d like to see what kinds of businesses answered this survey. I can totally understand LinkedIn being the number one choice if the majority of the companies were B2B. LinkedIn excels in the area of industry networking.