Marketing Pilgrim's "Social Media" Channel

Sponsor Marketing Pilgrim's Social Media Channel today! Get in front of some of the most influential readers in the Internet and social media marketing industry. Contact us today!

Facebook Predicts Duke Wins NCAA Hoops Tourney Based on Social Buzz




Facebook's March MadnessIf you are wondering exactly how you should fill out those NCAA Basketball Tournament brackets for the 2013 version of March Madness but you’re not sure if favorite uniforms is the best technique, why not use the next most completely unscientific technique of using social buzz from Facebook?

As a sports fan that actually likes the games and watching people actually perform in ways that creates excitement and upsets etc, this kind of exercise is entertaining but it shouldn’t be something I agree with or should it? Interestingly enough, this completed bracket almost seems like a plausible result (minus Notre Dame being in the Final Four which would require an act of God, or at least the new Pope, to make that happen).

So here is the NCAA Tourney outcome according to Facebook’s measuring of buzz around the teams involved.

Facebook Brackets