Pinterest Business Analytics Released to Great Interest from Marketers
Well, Pinterest is offering new Business Analytics to to help measure performance of their service. According to the Pinterest blog
Bloggers, businesses, and organizations often ask us, “what are people pinning from my websites?” These website owners help create the content on Pinterest and we wanted to help them understand which pieces of content people find most interesting. Today, we’re pleased to announce Pinterest Web Analytics, a first step towards doing just that. Web Analytics gives site owners insights into how people are interacting with pins that originate from their websites.
Some points of interest
- You need a verified website
- You’ll see how many people have pinned from your site
- You’ll see how many people have seen these pins
- You’ll see how many people visited your site from Pinterest
You’ll see something like this and you are now able to show a little proof about what you have been ‘certain’ has been happening.
Happy pinning and analyzing! (Click image to enlarge)