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Twitter Hopes to Encourage Embedding of Tweets With Test of New Service



Twitter has been in trials with a new feature that will list which sites have embedded a tweet so Twitter users can follow a story with more options.

The Verge reports:

Twitter has begun trialling new features that give users a way to learn more about the tweets that they read. As noted by security expert Mikko Hypponen, Twitter has enabled a new “Embedded on these websites” notice below popular tweets on the web which lists articles that feature it. Users are invited to click through and discover the story behind the original post.

Here’s how it looks. Note at the bottom of the tweet under “Embedded on these websites”.

When this becomes more widespread it will certainly be an incentive for those creating tweets (to show who embeds their tweets and to hopefully increase their ‘profile’ amongst users) and publishers in general as they look for more ways to be in the Twitter stream of influencers.

While this has been seen in the wild there is no information from Twitter as to when this feature may be released for all.

What do you think?

  • http://www.eBizROI.com Rick Noel, eBiz ROI, Inc.

    Wow, thanks for the heads up on this Frank. This could be a great feature and for those who take the incentive and embed popular tweets, a great way to drive targeted traffic. Even though these tweet embedded by references will no doubt be nofollow links, my gut says they will become a signal to the search engines. I really hope Twitter rolls this feature out to the full user base. Thanks for sharing and will be keeping my eyes open for this roll out.

  • cynthialil

    I hope they move forward with this service because it certainly lends authority to whomever is posting. It’s also a great way to find new people to follow.