I am perfectly content with the functionality of a laptop (although I admittedly am craving Macbook Air) and use a smartphone for real mobility. Toting around an iPad never seemed that mobile to me and I still laugh when I see people taking pictures with their iPads while everyone else has a smartphone. It just strikes me as funny.
So why tell you this? Well, Nielsen has released some findings about mobility and what people do with their tablets v. their smartphones. The verdict? The true mobile device is the smartphone. It’s not that people don’t use their tablets. In fact, they use them A LOT. But they use them mostly at home. Take a look at this infographic of the findings from Nielsen and you’ll see the point.
So are tablets true mobile devices? Considering where they are used most I would have to say no. What do you think?