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Google Testing App Indexing With Android Developers

Google is looking to solve another mobile search issue in a pretty cool way. From the Webmaster Central blog we learn.

Today, we’re happy to announce a new capability of Google Search, called app indexing, that uses the expertise of webmasters to help create a seamless user experience across websites and mobile apps.

Just like it crawls and indexes websites, Googlebot can now index content in your Android app. Webmasters will be able to indicate which app content you’d like Google to index in the same way you do for webpages today — through your existing Sitemap file and through Webmaster Tools. If both the webpage and the app contents are successfully indexed, Google will then try to show deep links to your app straight in our search results when we think they’re relevant for the user’s query and if the user has the app installed. When users tap on these deep links, your app will launch and take them directly to the content they need.

Pretty cool to read and even more impressive when you see it (in other words, if you are visual you could have saved some time by looking at the picture below!)

Trulia-app-indexing

Want to get in on this?

Visit the Google Developers blog.