Posted February 6, 2014 10:02 am by with 0 comments

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Responsys would like y’all to know that if you’re not using push notifications as part of your mobile marketing strategy, you’re leaving money on the table.

As much as 76% of consumers have enable push notifications on their phone and, this is the important part, marketers witness 50% higher open rates with push notifications versus email–and double the click-through rates!

Here’s further information…in case you need a push! 😉

Mobile-Marketing-Push-Notification-Infographic