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SES London: The Benefits of Linking Google AdWords with Webmaster Tools [video]

Marketing Pilgrim contributor Gareth Davies was at the recent SES London conference, with video camera in hand.

He sent back 8 short video interviews, which we plan to share over the course of the week. In this video, Gareth asks Samantha Noble of Koozai about the benefits of connecting Google Webmaster Tools with AdWords.