Search Results for: \"\", the Start of a New Era

Today we, finally, say goodbye to Ask’s butler and welcome a cleaner, more streamlined version of

As part of the rebranding to “”, the search engine rolls-out a whole host of new features.

* New Homepage: A new sleek design, the page is cleaner and more straightforward.

* The “Toolbox�?: Homepage shortcuts to more than 20 search tools, including maps, images, weather, dictionary, local and desktop search. The Toolbox is easily customizable to include the tools someone uses most. The Toolbox can be opened or closed depending on user preference. Introduces ‘Search for the Cure’

ask logoWhat’s a great way for a search engine that struggles to be mentioned with the top search providers in the marketplace to get some traffic? Do something for someone else. That’s exactly what is doing with its ‘Search or the Cure’ campaign which is designed to raise one million dollars to Susan G. Komen for the Cure group who raises money for breast cancer research.

From the pure humanity side this is a pretty cool idea. It allows people to simply take an action to contribute rather than asking them for money. Of course, there are opportunities to donate but it’s a fundraising organization after all and the cause is something that everyone can get behind. In this case, asking for a donation seems very appropriate.

Ask Combines Bloglines Index to Launch New Blog Search Engine

Whenever two great ideas come together, it’s now common to see some kind of trite reference to the classic “your peanut butter is in my chocolate“, made famous by Reese’s Peanut Butter Cups. Often the comparison is weak and the new product fails to live-up to the expectation created by the use of such a comparison. Not so with which today announces the launch of “Blog & Feed Search” – the integration of its search expertise with the blogging technology of Bloglines. And what a sweet treat the company is serving up. In Google’s Grill With AskEraser

askeraser.jpgI’m not sure what is more impressive.’s official launch of its privacy protection called AskEraser, or all of the press coverage the company is getting from the announcement.

I’ll get to the details of AskEraser in a moment, but take a look at your RSS feeds, favorite online news source, or even your newspaper, and you’ll see mention of’s efforts to protect user privacy. What a piece of PR genius by Ask!

Privacy and security have been hot topics in the world of search engines this year, and Ask has not only launched the first tool to address concerns, but it’s made the announcement on a day when there’s little news from Google, Microsoft, and Yahoo. The end result? Everyone is seeing: Privacy + Search = Throws in Towel on Search Development is always an interesting subject when it comes to search engines. Every once in a while the IAC property will announce another iteration of itself, advertise it for a while then go away until we see the anemic search share numbers each month where we don’t even mention their ‘share. It’s been denounced as an arbitrage play in the past. The latest version of the ‘search’ entity is it’s Q & A approach started in July.
However you slice up these days it appears as if search engine developer is now off the table.

Bloomberg reports, the Internet search engine that media mogul Barry Diller acquired for $1.85 billion to compete with Google Inc., is cutting 130 engineering jobs and conceding much of its search business to competitors.

What Did Really Say?

It seems that some people don’t wish to believe’s “backtracking” this week. After several mainstream media stories were published about focusing its efforts on women, the blogosphere immediately decided that Ask would no longer be a search engine—it was going to be a Yahoo Answers-type women’s site. I reported the same thing.

And now that Ask is trying to mitigate the impact of those stories, Ask is somehow lying. But let’s take a deep breath, take a step back from emotional connections to the story, and look at this analytically.

While neither I nor Nicholas Graham said this, people are saying that Jim Safka claims to have been misquoted. It’s pretty tough misquote someone when you only quote one or two phrases. The AP quoted 17 words from Safka. The Wall Street Journal used four whole words. Reuters, which devoted a whopping 182 words to covering the story, quoted 34 words. Here are the horrible things that Safka told the press:’s Ex-CEO Talks About His Departure & Company’s Chances Against Google

I’m going to say what most people will think when they read the news that former CEO Jim Safka is back in the saddle again.

Did he really leave for the stated reason that his brother had died?

Don’t get me wrong–losing a family member is crushing–but at the time, I couldn’t help but wonder if was covering up Safka’s real reason for leaving.

It turns out that I don’t have to feel too guilty about my theory. In an interview–that appears to focus more on than his new company Chegg–Safka reveals that his brother’s death was not indeed the only reason he left the company.