Twitter was designed as a method of delivering short, spontaneous messages to a group of friends. It worked beautifully with mobile because it allowed you to express your thoughts while things were happening.
“I just saw Brad Pitt at Starbucks.”
“These lunch truck tacos are incredible!”
And not long after, we had the ability to take and share pictures of Brad and the incredible tacos to back up on our story. Now, thanks to the rise in smartphones and tablets and the forethought of social network app makers, mobile is becoming an even bigger factor in the social media game.
As you can see from this eMarketer chart, social media users are slowly cutting down their dependence on the PC in favor of the mobile phone and tablet. There’s even been an increase in Internet-enabled TV, game console and ereader use – devices that aren’t well suited to updating Facebook.