New research from Pew shows that Twitter hasn’t gained many users over the past year, but the users they have are now Tweeting more often.
The total number of users represents only about 15% of the adult, online population. Last year, Pew clocked this number at 13%, growth that’s hardly worth mentioning.
On the other hand, daily usage numbers (those who use Twitter on a “typical day”) have doubled since last year, and quadrupled since 2010. Don’t get too excited, though, because that number is only 8% of the online population.
I find these numbers to be odd and depressing. I’m a big Twitter fan and it seems to me that everyone I deal with has a Twitter account. I suppose that’s because my circles generally include techy people, marketing people, entertainment industry folks and writers. Maybe if I hung around with a different kind of a crowd, Twitter wouldn’t be as prominent.