Excuse Me, Klout. I’m Having a Moment

Last month, Klout pulled the wraps off a new design and new backend that is supposed to be more transparent and more accurate. I just got the email.

I’ll be upfront here and say, I’m not a big Klout user, so I can’t really remember what the site used to look like. But I think it’s now cleaner and more colorful and everything is bigger but not necessarily clearer in the non-visual sense of the word.

The crux of the redesign is the Moment, as in “We’re having a. . . ”

This is not my page. Since my page was full of pictures of other people, I decided to go with the example Klout published. (But consider this fair warning to anyone who follows me on social media, you could show up in a post one day.)

Almost Half of All Smartphone Users Have Purchased Digital Entertainment Products

American’s have a bad case of Johnny-Five syndrome. So named for the robot in the movie “Short Circuit,” the disorder’s one and only symptom is the intense craving for more digital input. Movies, TV shows, podcasts, webseries, music, ebooks — they can’t get enough.

According to the new Mobile Intel Series report from Millennial Media, 47% of smartphone users have purchased digital entertainment in order to halt the cravings, but sadly, the fix is only temporary. One season of “The Vampire Diaries” isn’t enough. The entire catalog of films starring George Clooney won’t do it. Even the massive collection of free ebooks on Amazon can’t fill that empty feeling a Johnny-Fiver gets once the data has been consumed.

This is good news for all you entertainment content sellers out there.

File Under: Not Sure About This, Bing Adds Facebook Photo Search

“Looking for that epic shot from last winter’s ski trip?  Or the I-could-die-laughing photo of your roommate’s cat dancing?”

No? Too bad, Bing is going to help you do it anyway with their brand, spanking, new Facebook Friends’ Photo Feature. (Say that three times fast!)

The widget, which resides on Bing’s website, gives you a Pinterest view of all the photos recently uploaded by your friends on Facebook. Here’s my current snapshot:

Note my love of food, movies, and apps!  The dropdown (where it says Recent Photos) can be changed to view only Fan Page photos or only Friends’ Photos. The Friends option took forever to load, not sure why. If you click through on the name of the uploader, you get a page with all of their photo albums, and yes, you’re still on Bing. As a matter of fact, nothing I clicked led me to Facebook. I did find a small option to do so at the bottom of an enlarged photo, but clearly they’re not about sending you somewhere else to play.

Twitter Removes Source from Some and Certifies Others

Twitter is still marching along on their aggressive campaign to take back control of their data stream. This week, they’ve removed the source notation that used to appear along with the date of a Tweet. This change appears to only be in effect when you view your stream online but it’s hard to say for sure.

Compare these two images of the same Tweet:

This is E! Online posting via HootSuite. The screencap comes from a Twitter piggy-back website that provides feeds of celebrity Tweets. The Tweet was posted today and clearly shows the HootSuite designation.

Here’s the same Tweet as viewed through the official Twitter web interface.

Companies Say Posting to Facebook is Risky Business

Social media has the ability to turn your company into the top trend of the week. But as fast as people can build you up, they can knock you down with very little effort. A badly chosen word or an inappropriate joke and suddenly a short social media post is headline news and not in a good way.

eMarketer put together a chart showing which social media networks carry the most risk. In the eyes of those surveyed, Facebook posed the most significant risk, but Twitter and YouTube worry more people overall.

Facebook is frightening due to its size. The site is designed to create “reach,” so what I post, my friends see and so on and so forth. We also know that recommendations from friends carry a lot of weight on Facebook, so the opposite is also true. If my friends have bad things to say about a brand, then I’m likely to go with the flow and shun the brand, too.

Is Facebook the Right Place to Share Bad Company News?

When a big company sends around a controversial internal memo, it’s generally just a matter of time before the memo is leaked to the press. Maybe that’s why RealNetworks founder Rob Glaser decided to post his memo about layoffs on his Facebook page.

This “beat them to the punch” strategy makes Glaser look like a compassion, above-board guy who stands behind his decisions, good and bad. It also puts him squarely in the line of fire for those who don’t agree with his methods.

For Glaser, the outcome has been mostly positive. Overly positive, actually, with Facebook comments that sound sympathetic. Poor, Mr. Glaser, it’s tough to layoff workers, we feel bad for you. Really? This so could have gone the other way.

Google+ Wants to Be Your Conference Room

Google+ has been looking for a way to distinguish itself from the competition. They tried with their unique video chat system called Hangouts. They tried with a group photo upload option called Party Mode. And now they’re trying again with a new series of features designed to turn their site into your office conference room.

This time, I think they got it right.

Noting that more and more companies are using Google systems like Gmail, Google Docs, and Google Drive for work, they decided to run with the idea and make it official. They don’t have a snazzy new name for the overall project but Google+ at Work seems appropriate, so let’s run with that for the moment.