AMC’s The Pitch is like Mad Men but without the cool clothes. each week, the series follows two real-life agencies as they meet, brainstorm, create and pitch their campaign concept hoping to win the big client.
In the first episode, which airs tonight, April 30, at 9, mid-size agency McKinny goes up against “envelope-pushing” WDCW on a campaign for Subway. The sandwich shop wants to convince millennials to buy their breakfast at Subway and that’s a tall order.
McKinny, smartly, brings in some young guns of their own and invites them to compete against each other. They come up with animated sandwiches and a rap music video.