Not all of us are social media mavens. Some people visit Facebook on the rare occasion when they have a photo to share or big news to tell. But to Klout and other networks, one visit is as good as an addiction because one visit is all it takes to leave a footprint behind.
The New York Times has a feature story up about Maggie McGary, a mom who makes her living as a social media manager. She was upset when she discovered a Klout profile for her under-aged son. Klout built the profile because the boy was Facebook friends with his mom, which made him fair game. Klout pulled his info and set up a profile without asking for permission and with no regard to the fact that he was a young teen.