We’ve all been told not to take candy from strangers, but advice is a whole different matter. According to a new report from Meebo, more than half the people surveyed went to someone they didn’t know when looking for advice on the web.
Here are some of the stats:
- 53% of people said they want to get advice from someone who is knowledgeable about a topic, but whom they don’t know.
- More than a third of the population (38%) turn to anonymous sources for product and service recommendations.
- 41% of people would prefer to connect with “everyday experts” on travel information, whereas only 17% would turn to people they already know.
- 43% would turn to unknowns for recipes or cooking-related content, while only 22% would connect with people they know.