This factoid and a few other interesting gems, comes from a study done by social media toolbar provider, Visibli.
Their study indicated that Facebook posts get 50% of their likes in that first hour and twenty. A day later, the post is off the grid and forgotten but it still beats engagement on Twitter which has an even shorter window.
AdAge quoted Visibli CEO Saif Ajani as saying,
“If you want to maximize your exposure, you should post every hour and 20 minutes.”
On the other hand,